Overcoming Homeowner Price Pushback

Homeowner Pushback


By Paul Scelsi, Air Vent, published in CRCA Today, Winter 2021.


It is the homeowner’s right to collect and compare multiple estimates from residential roofing contractors for a new roof. It is also the smart thing to do. But it is unwise and unfair to compare the bottom-line prices without taking the time to understand any scope of work differences between estimates. If one estimate includes fixes to an improper attic ventilation system and the others do not, the comparison between estimates is no longer apples to apples. This is the frustrating world quality-conscious roofing contractors live in.


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Listen to our Podcast episode Roofers VENT about Homeowners featuring strategies from roofing professionals on how to handle homeowner pushback

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